My name is Jaques Vivar, and my journey into design and branding was shaped by the cultures that raised me. From an early age, I was immersed in the world of graffiti, hip-hop, krump dancing, and rollerskating, creative outlets that taught me rhythm, resilience, and self-expression. These art forms weren’t just hobbies; they were survival, community, and a way to carve out identity.

Graffiti taught me how to see the world as a canvas. Hip-hop and krump dancing instilled discipline, storytelling, and the power of movement as expression. Rollerskating gave me flow and rhythm that translated into design—learning how to create experiences that feel alive.

That upbringing became the foundation for Swarm Branding, which I started as a creative agency built on the belief that branding is more than visuals—it’s culture, energy, and a way of life. Every project we take on reflects that philosophy: bold, expressive, and rooted in authenticity.

At Swarm, we’re not just building websites or logos, we’re building identities that move people the way hip-hop, art, and dance move culture.